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Case Study: Helping ProPlayAI (PitchAI) Deliver a Scalable, Trusted AI Sports Platform

​​Overview

ProPlayAI, through its product PitchAI, is an AI-driven sports analytics platform focused on improving pitching performance using video-based analysis and actionable insights. The platform targets athletes, coaches, academies, and sports organizations looking to enhance performance through data-backed decision-making.

As PitchAI evolved from an innovative concept into a production-ready product, ProPlayAI required a delivery partner who could bring execution clarity, quality assurance, and scale-readiness while supporting rapid product iteration.

Enabler Innovations partnered as an independent consulting and delivery partner to help stabilize delivery, strengthen quality, and prepare the platform for SaaS-scale growth.

The Challenge

Building an AI-powered sports product introduces unique challenges, especially during early growth and market validation:

  • Rapidly changing product requirements driven by athlete and coach feedback

  • Limited QA structure to validate AI outputs and application flows

  • Risk of inconsistent releases impacting user trust

  • Need for scalable SaaS foundations to support future growth

  • Requirement for smooth onboarding of athletes, coaches, and partners

For ProPlayAI, maintaining performance credibility and platform reliability was critical to adoption.

Our Engagement

Client: ProPlayAI
Product: PitchAI
Engagement Type: Independent consulting and AI Startup product delivery partner
Delivered By: Enabler Innovations
Focus Areas: Business Analysis, Development, QA & Testing, Project & Delivery Management, SaaS Readiness, Onboarding Support

 

How Enabler Innovations Helped

1. Product & Requirement Clarity

  • Worked closely with stakeholders to define and refine business and functional requirements

  • Translated sports-domain needs into clear, testable user stories

  • Helped prioritize features aligned with product maturity and market readiness

2. Quality Assurance That Built User Trust

  • Defined and executed structured QA strategy for the PitchAI platform

  • Performed functional, regression, and release testing

  • Supported validation of user workflows critical to athlete and coach experience

  • Reduced release risk through consistent quality checks

3. Predictable Project & Delivery Management

  • Planned and tracked delivery milestones across iterations

  • Coordinated between product, engineering, and testing functions

  • Managed risks and scope changes without disrupting momentum

  • Supported agile delivery practices for continuous improvement

4. SaaS Scale Readiness

  • Supported alignment of application workflows with SaaS best practices

  • Assisted in preparing the platform for multi-user and multi-tenant usage

  • Helped improve operational consistency across environments

5. User & Partner Onboarding Support

  • Assisted in defining onboarding flows for athletes and coaches

  • Supported documentation and handover processes

  • Helped improve first-time user experience and adoption

Outcomes That Matter

  • Improved release stability and predictability

  • Reduced functional issues impacting athlete and coach experience

  • Faster feedback-driven iterations without sacrificing quality

  • Increased confidence for early users and stakeholders

  • Stronger foundation for scaling PitchAI as a SaaS sports platform

Why Clients Trust Enabler Innovations

This engagement highlights Enabler Innovations’ ability to support AI-powered sports technology products with structured delivery, quality assurance, and scale-focused thinking.

We help innovative sports and AI startups move from experimentation to reliable, market-ready platforms.

Engagement Disclaimer

This case study reflects independent consulting and AI Startup product delivery partner. All product intellectual property, proprietary technology, and AI models belong solely to ProPlayAI.

Looking to build or scale an AI-driven sports or SaaS platform with confidence?


Enabler Innovations brings clarity, quality, and delivery discipline to ambitious products.

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